@morganilittle We are going into 2026 an organized B, not a lost B ok? Organizing my thrift reselling inventory so orders ship faster, life feels calmer, and my small business runs smoother 📦✨#organizing #organizewithme #reseller #thriftingfinds ♬ original sound - MORGAN LITTLE

Threads of Gold in the Supply Chain

Laurie Torres’ “Golden T‑Shirts” carries that warm, shimmering melancholy of something once overlooked suddenly being seen — a feeling that mirrors the heart of Another’s mission. The song’s hazy textures and looping glow evoke the quiet beauty in forgotten things, much like how Corina Marshall reframes excess inventory not as waste but as value waiting to be rediscovered. Where the track turns discarded shirts into emotional artifacts, Another turns unsold products into data‑driven opportunities, revealing the hidden worth inside what the industry once treated as leftovers. In that shared spirit, both the song and the startup transform the overlooked into something luminous.

🎶 📱📦🌐🛍️ 🔊 Golden t-shirts - Laurie Torres

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After 11 years in retail digital marketing, Corina Marshall saw a problem the industry had learned to tolerate: the technology behind selling excess or unsold inventory was outdated, slow, and painfully inefficient.

Brands routinely lost money trying to move off‑channel products through discount retailers like Nordstrom Rack because their systems couldn’t track value, timing, or demand. Warehouses were scattered, data was fragmented, and teams were left guessing. Marshall realized the industry didn’t just need better tools — it needed a new operating system for surplus goods.

💰 A Funding Round Fueled by Real‑World Pain Points

This week, Another announced a $2.5 million seed round led by Anthemis FIL and Westbound. Marshall met her lead investors at an industry event last year, and the urgency of the problem resonated immediately. Excess inventory isn’t a niche issue — it’s a multi‑billion‑dollar drag on margins. The new capital will accelerate product development and hiring as Another positions itself to become the backbone of how retailers manage unsold goods.

🛒 A Platform Built for the Chaos of Secondary Markets

Secondary markets like Nordstrom Rack operate on tight timelines and volatile pricing. To succeed there, retailers need real‑time coordination — something legacy systems simply can’t deliver. Another connects directly to a company’s existing software, including returns systems, to centralize data and workflows. This gives teams across the organization a single source of truth, enabling faster decisions about where products should go, when they should move, and how to maximize value.

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📊 Turning Fragmented Data Into Actionable Intelligence

What sets Another apart is its ability to unify data that previously lived in silos. By pulling together inventory levels, warehouse locations, return flows, and pricing signals, the platform helps brands understand the true value of their off‑channel products. Instead of guessing when to sell or how much to discount, teams can rely on real‑time insights. This transforms excess inventory from a liability into a strategic asset — and gives brands a competitive edge in notoriously unpredictable secondary markets.

🌱 A Sustainability Win Hidden in the Workflow

Unsold inventory isn’t just a financial burden — it’s an environmental one. Millions of items end up destroyed each year because brands lack the systems to move them efficiently. By speeding up decision‑making and improving distribution, Another helps extend product life cycles and reduce waste. For retailers increasingly judged on sustainability metrics, this operational improvement becomes a reputational advantage.

📦 Competing in a Crowded but Under‑Innovated Space

Marshall acknowledges competitors like Ghost, which also help brands sell unsold inventory. But Another’s approach — deeply integrated software rather than a standalone marketplace — positions it as infrastructure rather than a channel. With its new funding, the company aims to become a permanent safety valve in the retail supply chain, ensuring that excess inventory moves quickly, intelligently, and profitably instead of becoming an afterthought.

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#RetailTech 🛍️ #InventoryInnovation 📦 #StartupFunding 💰 #SupplyChainTech 🔧 #DataDrivenRetail 📊