Sophie Cino is a Canadian media and marketing professional specializing in digital publishing, content strategy, and audience engagement across the music, entertainment, and travel industries. She currently serves as Head of Editorial and Content Strategy at BeatRoute Media while also working as a Marketing Specialist for MRG Travel, part of The MRG Group. In these roles, she leads cross‑functional initiatives that strengthen brand identity, optimize campaign performance, and deepen audience connection through data‑informed storytelling and strategic content development.

Cino’s professional experience spans editorial leadership, brand partnerships, and digital marketing strategy, with a track record of guiding campaigns from initial concept through post‑launch analysis. She has collaborated with internal teams, artists, partners, and stakeholders to build cohesive brand voices, scale digital ecosystems, and deliver content that aligns with both creative vision and measurable business goals. Her work reflects a balance of analytical insight and creative execution, grounded in a strong understanding of consumer behavior and digital trends.

A graduate of Western University with a background in business management and consumer psychology, Cino combines strategic thinking with a passion for narrative craft. She is recognized for her ability to translate complex ideas into accessible, engaging content and for her commitment to creating meaningful audience experiences. Her ongoing work within The MRG Group and BeatRoute Media positions her as a key contributor to Canada’s evolving digital media landscape.