Alison Cornford-Matheson is a Canadian travel writer, photographer, and content strategist known for her expertise in slow and sustainable travel. She is the founder of CheeseWeb, a travel website dedicated to uncovering hidden gems across Europe and beyond. Her work focuses on off-the-beaten-path destinations, cultural experiences, and immersive storytelling.

Beyond travel writing, Alison is also a co-founder of RockFort Media, a digital content and social media strategy company. She has authored several books, including Foodie Guide to Brussels, Amsterdam: A Local’s Guide, and Beautiful Belgium, offering insights into local cuisine, culture, and must-visit spots2.

Alison’s passion for travel extends to her personal life—she has spent years slow traveling through Europe in an RV with her husband and two well-traveled cats. Her work has earned her a loyal following, making her a respected voice in the travel journalism space3.