IDA Ireland (Industrial Development Agency Ireland) is the Irish government's agency responsible for attracting and supporting foreign direct investment (FDI) into Ireland. Established in 1949, it plays a key role in promoting Ireland as a destination for multinational companies by highlighting the country's business-friendly environment, skilled workforce, and strategic location within the European Union.

IDA Ireland provides a range of services to businesses, including assistance with site selection, grants, and support for research and development projects. It has been instrumental in bringing global companies in sectors like technology, pharmaceuticals, and finance to Ireland.