Remi Chauveau Notes
Baguette Brochette’s journey from Montreal to Paris shows how authentic Ivorian attiéké, African street‑food soul, and French baguette culture come together to create a global, cross‑continental food identity that feels both modern and deeply rooted.
Food🍔

✈️🗺️🍲 From Montreal to Paris: How Baguette Brochette Is Bringing Ivory Coast’s Attiéké Culture to the World🗼❤️🥖

2 January 2026
@baguette.brochette Profitez de l’offre trio pour goûter au meilleur de la cuisine ivoirienne a Baguette Brochette ! 🥖 Vous venez quand ? 📍4 succursales à Montréal et dont 1 à Ville St Laurent #streetfood #cotedivoire🇨🇮 #food #trio #baguette ♬ son original - Baguette Brochette

🌍🥁 Where Attiéké Meets the World’s Rhythm

Just like “1er Gaou” by Magic System turns a personal story into a collective anthem — a tale of rising, reinventing, and moving forward with pride — the journey of Baguette Brochette from Montreal to Paris carries that same Ivorian heartbeat, a rhythm that transforms tradition into something boldly global. The song’s playful back‑and‑forth mirrors how Attiéké travels: passed through hands, stories, and flavours, reshaping itself without ever losing its roots. In both the music and the dish, there’s a celebration of identity that refuses to shrink or stay local, a pulse that crosses borders with confidence, reminding the world that Côte d’Ivoire’s culture doesn’t just migrate — it uplifts, connects, and keeps dancing forward.

🎶🌊🌞🧿🥥 🌱🍲🇨🇮🍁🇨🇦⚜️🪘🌍🤝🇫🇷 🔊 1er-Gaou-Magic-System



When a fast‑food concept travels, it usually adapts — but Baguette Brochette did the opposite.

When the brand crossed the Atlantic from the lively streets of Montreal to the historic heart of Paris, it didn’t dilute its identity; it amplified it. What began as a bold Afro‑fusion idea rooted in the founder’s African heritage has become a cross‑continental culinary movement built on authentic Ivorian flavors, Parisian baguette elegance, and a deep love for attiéké culture. Today, at 105 rue Saint‑Denis, Parisians can finally taste what Montrealers have been celebrating for years: the iconic Ivory Coast attiéké bowl, grilled brochettes, and the signature gourmet baguette sandwiches that shaped the brand’s reputation.

🇨🇮✨ The Attiéké Bowl Arrives in Paris

Attiéké — the beloved cassava couscous of Côte d’Ivoire — is more than a side dish; it is a cultural anchor, a symbol of home, and a comfort food that carries memory and identity. At Baguette Brochette Paris, it becomes the star of the menu, served with poulet braisé, filet de bœuf, veggie options, or mixed platters, all prepared with the same freshness and authenticity that define the Montreal kitchens. The Paris version preserves the soul of Ivory Coast while embracing a modern, street‑food‑friendly presentation, proving that Ivorian cuisine can shine anywhere. This is Ivory Coast love food traveling from Abidjan to Montreal, and now from Montreal to Paris.

🌍 A Concept Born Between Africa and France

The concept itself was born between Africa and France, blending the warmth of African street food with the elegance of the French baguette. The result is a laid‑back yet gourmet fast‑food experience where Parisian café culture meets African spices, marinades, and grilling traditions. It is homemade food, far from home, served with the familiarity of a sandwich shop and the generosity of African hospitality.

🇨🇦 Montreal: The Original Home of the Deluxe Baguette

Before Paris, the idea took shape in Montreal, where Baguette Brochette quickly became a reference for fresh, flavorful, premium sandwiches. “Open your palette to Montreal’s luxury sandwich experience” became both a promise and a standard, upheld daily through fresh ingredients, bold spices, and a commitment to authenticity. Montreal remains the brand’s beating heart, with locations on St‑Denis, Notre‑Dame in Saint‑Henri, Bishop Street downtown, and St‑Hubert in Rosemont. The expansion continued to Ottawa on Bank Street and to Québec City on rue Saint‑Paul, each location united by the same mission: offering fresh, healthy, unique, and delicious gourmet sandwiches at the best price.

🧑‍🍳 A Team Driven by Passion

Behind the counter, a passionate team with more than 15 years of combined experience in hospitality and food service works with one goal in mind — making every customer say “WOW.” Their kitchens are fast, warm, and full of energy, echoing the African street‑food spirit that inspired the brand.

🗼 Paris: A New Chapter at 105 Rue Saint‑Denis

The Paris chapter marks a turning point. At 105 rue Saint‑Denis, Baguette Brochette introduces the full Ivorian experience to France, including the long‑awaited authentic attiéké bowl. In the heart of the city, the restaurant offers gourmet baguette sandwiches, signature brochettes, attiéké bowls, alloco, gbofloto, and homemade juices like bissap and gingembre. Whether enjoyed on site or ordered through delivery platforms, the Paris location is already becoming a cultural bridge — a place where Parisians, Ivorians, and global food lovers meet around bold, comforting flavors.

❤️ A Fast‑Food Chain With a Soul

Baguette Brochette isn’t just expanding; it is exporting a feeling. From Montreal’s vibrant neighborhoods to Paris’s historic streets, the brand carries the same message: African flavors belong everywhere, attiéké belongs everywhere, and the world is finally ready for it.

📍 Baguette Brochette Paris

🗺️ 105 rue Saint‑Denis, Paris

🍽️ Order Online

Deliveroo Paris – Baguette Brochette

Uber Eats Paris – Baguette Brochette

#AttiekeCulture 🌍 #BaguetteBrochette 🥖 #IvorianFlavours 🇨🇮 #ParisFoodScene 🗼 #MontrealToParis ✈️

Baguette Brochette: Soul Street‑Food

✨ The Flavor Bridge
Baguette Brochette African Marinade isn’t just a seasoning — it’s the brand’s entire identity distilled into flavor. It’s a slow‑built blend where ginger, garlic, chili, herbs, and citrus are layered to create heat, depth, and brightness, but the real signature is the balance: bold enough to honor African street‑food tradition, yet refined enough to sit confidently inside a French baguette without overpowering it. That quiet engineering — making a marinade that holds its soul while adapting to a new culinary format — is what gives every brochette its unmistakable Baguette Brochette character.

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